Frequently asked questions
Audiences and UTM Integrations
51 questions
Create audiences in bulkPick the account, choose the sources and retention windows, and create dozens of Meta custom audiences at once.Track Hotmart sales back to the adCreate a project in UTM Integrations, install the script, add the UTMs to your campaigns and register the webhook. Every sale comes back with the campaign, ad set and ad that brought it.
- Some audiences appeared with Error status in the list. What do I do?
- How do I adjust my bid by audience (remarketing list or segment) in Google Ads?
- How do I apply UTMs to my Meta campaigns automatically?
- How do I set up ad UTMs?
- How do I set up UTM tracking for Google Ads campaigns?
- How do I create and use Google Ads audiences (website remarketing, custom segment, combined) in Ads Editor?
- How do I create audiences of those who watched my videos (Video View)?
- How do I create audiences of visitors to my website?
- How do I create audiences in bulk?
- How do I create Lookalike audiences?
- How do I create an integration from scratch, step by step?
- How do I find competitor sites for a custom segment and view Google auction information?
- How do I delete audiences I created? Can I delete several at once?
- How do I create multiple audiences at once in Ads Editor?
- How do I integrate to track the UTMs of my Hotmart sales?
- How do Retention Periods work, and what are the limits?
- How do I integrate Braip sales with Ads Editor UTMs?
- How is the number of audiences to be created calculated?
- How are the audiences named? Can I customize the names?
- Can I create a custom audience from a customer list in Ads Editor?
- Can I edit an audience after I create it?
- My Instagram profile doesn't appear in the Instagram Engagement section. How do I fix it?
- My videos don't appear in the Select Videos window. What should I do?
- My account has more than one pixel. How do I choose which one to use?
- My sale does not appear in the report (or in the manager). What do I check?
- Does Ads Editor manage other ad platforms besides Meta and Google (TikTok, LinkedIn, Pinterest)?
- Does Ads Editor integrate with Google Analytics or GA4?
- Does Ads Editor automatically suggest audiences for my Meta account?
- Does Ads Editor suggest audiences for my Google Ads account?
- Does UTM Revenue show gross or net sales? Do refunds count?
- What happens if I try to create an audience that already exists in the account?
- What is the Pixel Events list, and why do some events show a green number and others a dash?
- What is the UTM Integrations page and what is it for?
- What is the script that appears in the How to Integrate panel and where do I install it?
- What are the UTM Purchases, UTM Revenue and UTM ROI columns in Google Ads?
- What are the UTM Purchases, UTM Revenue and Profit metrics in the Account Center?
- What do the Instagram, Page and Pixel badges mean after I select an account?
- Where do I find the webhook URL and where should I paste it on my sales platform?
- Where do I see the audiences I created in Meta? Do they appear in Ads Manager?
- What are the Clear Selections, Privacy and Video Tutorial buttons on the Create Audiences page for?
- Why did my ROI and Cost per Purchase change after I connected the integration?
- Why is there no audience option for people who watched 95% of the video?
- Why doesn't the Instagram Followers audience use the retention periods I selected?
- Why doesn't my audience appear in the Lookalike source audience list?
- Can I apply UTMs manually instead of using the automatic button?
- Can I close the page while audiences are being created?
- What sales columns appear in Meta Ads after I connect an integration?
- Which sales platforms does Ads Editor integrate with?
- Which Facebook engagement audiences are available?
- Which Instagram engagement audiences can I create?
- What is the difference between UTM Purchases and Total Sales in the manager?