The report editor has two modes, which you choose at the top of the editor:

Simple: a single screen with accounts, access (public or password) and the What the client sees block, where you choose a ready-made style:

  • Overview
  • Sales
  • Leads
  • Messages
  • Reach and profile

Each style already turns on the metrics and sections that make sense for that type of campaign.

Advanced: the Accounts, Metrics, Sections and Access tabs, where you choose metric by metric, turn sections on and order them, and fine-tune everything by hand.

You can start in Simple and switch to Advanced at any time to refine. If you close the editor without saving, your changes are kept as a draft on the device. When you reopen it, a banner appears with the Discard draft button to go back to what was saved.