How does Horizontal Scaling automatically duplicate campaigns and ad sets?
Horizontal Scaling is available in the Advanced step. When an eligible campaign reaches its budget-growth limit, Ads Editor can duplicate a strong-performing structure to test additional capacity without concentrating all spend in the original item.
You set the initial budget, maximum number of copies, and whether full campaigns may also be duplicated. Copies are monitored and may be paused when they do not deliver the expected result. Every duplication appears in history.